Author: i.mali@alticormedia.com

  • Navigating Prime Day: A Guide to Unlocking Ecommerce Growth


    Navigating Prime Day: A Guide to Unlocking Ecommerce Growth

    Prime Day 2025 was an unprecedented four-day event that generated an estimated £2.08 billion in the UK. This report highlights how brands can thrive by focusing on the core ecommerce equation: Availability x Traffic x Conversion x Price = Revenue. Pattern’s data-driven strategy resulted in a 20% year-over-year revenue increase, significantly outpacing the European market’s growth.

    This report emphasises that success comes from focusing on key areas, including:

    • Strategic Planning: Mapping out promotions and managing inventory to prepare for the event.
    • Dedicated Advertising: Driving deal visibility with custom campaigns and real-time optimisation.
    • Operational Excellence: Using automation to monitor over 8,000 prices and maintaining instock rates above 90% to minimise lost sales.

    Download this report to learn the tactics implemented to achieve this level of success and how you can impliment for your brand at the next Prime Day or peak season event!

    Download Now.

    Please fill out the form below to access the content:

    570EAF-Pattern-Pattern – Navigating Prime Day: A Guide to Unlocking Ecommerce Growth

  • How Leading Ecommerce Brands Are Turning AI Into a Competitive Advantage


    How Leading Ecommerce Brands Are Turning AI Into a Competitive Advantage

    AI is no longer an emerging technology in ecommerce — it’s the infrastructure behind smarter decisions, faster execution, and sustainable growth.

    Based on research with over 1,000 senior ecommerce leaders across the UK, US, Germany, and the UAE, this report reveals how brands are using AI to navigate rising consumer expectations, margin pressure, and rapidly evolving purchase journeys — from marketplaces and social commerce to AI-powered agents.

    Inside, you’ll discover:

    • Where ecommerce leaders are investing in AI today — and why
    • How AI is delivering measurable impact across marketing, pricing, fulfilment, and customer experience
    • What the rise of AI agents and AI-powered search means for product discovery and brand visibility
    • The biggest barriers holding organisations back — and how leaders are overcoming them

    Download Now

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    570EAF-Pattern-Pattern – How Leading Ecommerce Brands Are Turning AI Into a Competitive Advantage

  • How Bosch Home Comfort Drove 143% Sales Growth on OTTO. Expanding Beyond Amazon Without Cannibalisation


    How Bosch Home Comfort Drove 143% Sales Growth on OTTO. Expanding Beyond Amazon Without Cannibalisation

    Relying on a single marketplace limits growth — especially in regions where local platforms command strong customer loyalty.

    In this case study, learn how Bosch Home Comfort, a subsidiary of the Bosch Group, partnered with Pattern to successfully expand beyond Amazon and establish a high-performing presence on OTTO, one of Germany’s top three marketplaces.

    By replicating its full product catalogue, optimising content for OTTO’s unique requirements, and aligning marketplace strategies to reach different customer demographics, Bosch achieved:

    • 143% sales growth in Q4 2024 on OTTO
    • 464% uplift in overall sales on the platform
    • 321% increase in traffic to product detail pages
    • Incremental revenue from SKUs that underperformed on Amazon

    Download the full case study to find out how.

    Please fill out the form below to access the content:

    570EAF-Pattern-Pattern – How Bosch Home Comfort Drove 143% Sales Growth on OTTO. Expanding Beyond Amazon Without Cannibalisation

  • From US Brand to European Marketplace Leader: How Leatherman Launched, Localised, and Scaled at Speed


    From US Brand to European Marketplace Leader: How Leatherman Launched, Localised, and Scaled at Speed

    Expanding into new international marketplaces is complex — especially when speed, compliance, localisation, and conversion all matter.

    In this case study, discover how Leatherman, the iconic multi-tool brand trusted for over 40 years, partnered with Pattern to rapidly expand across key European marketplaces and unlock measurable growth.

    By launching into Amazon Europe, OTTO, Allegro, and bol, optimising hundreds of SKUs with AI-powered content technology, and unifying its digital shelf across regions, Leatherman achieved:

    • 20% year-over-year revenue growth in the first four months of trading
    • A 12% lift in conversion rates through improved listing quality and consistency
    • 85% of new-to-brand sales driven by advertising
    • Reinstatement of 12 previously delisted products through compliance optimisation

    Download the full case study to learn more.

    Please fill out the form below to access the content:

    570EAF-Pattern-Pattern – From US Brand to European Marketplace Leader: How Leatherman Launched, Localised, and Scaled at Speed

  • From 1P to 3P Without Disruption. How Weider Regained Buy Box Control and Accelerated Growth


    From 1P to 3P Without Disruption. How Weider Regained Buy Box Control and Accelerated Growth

    Transitioning from a 1P to a 3P model on Amazon is one of the most complex moves a brand can make — with risks spanning revenue loss, compliance issues, reseller disruption, and Buy Box instability.

    In this case study, discover how Weider, a global sports nutrition brand, partnered with Pattern to execute a controlled, phased transition from 1P to 3P across Amazon’s key European marketplaces.

    By prioritising top-selling ASINs, cleaning up the seller landscape, and resolving regulatory and classification issues, Weider successfully:

    • Maintained revenue momentum throughout the 1P to 3P transition
    • Regained Buy Box control and reduced reseller disruption
    • Resolved compliance gaps and reinstated previously non-compliant ASINs
    • Accelerated product expansion across priority Amazon marketplaces

    Download the full case study to find out how.

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    570EAF-Pattern-Pattern – From 1P to 3P Without Disruption. How Weider Regained Buy Box Control and Accelerated Growth

  • Snowflake Intelligence for CFOs


    Snowflake Intelligence for CFOs

    Your AI-powered finance command center for faster, more confident decisions.

    Discover how to:

    • Eliminate reporting lag and get auditable answers to “which markets are underperforming?” in seconds
    • Maintain complete compliance and transparency while empowering self-service insights
    • Accelerate variance detection, forecasting, and scenario planning across your entire business

    Please fill out the form below to access the content:

    FCF1DB-Snowflake-Snowflake FY26Q1 EMEA LOB – 01DB2E-Linked-108.6 – Snowflake Intelligence for CFOs

  • Snowflake AI + Data Predictions 2026


    Snowflake AI + Data Predictions 2026

    The rise of agentic AI will create a new kind of enterprise and a new kind of worker. As artificial intelligence evolves from assistant to autonomous agent, organizations face both unprecedented opportunities and emerging threats that will reshape how business operates. The question is no longer whether AI will transform your industry, but how quickly you can adapt to survive and thrive in an agentic world.

    Hear from more than a dozen experts on:

    • When and how AI agents will take off
    • What stops your business from going agentic
    • How cybercrime will spawn enemy agents
    • How work will change and how workers will keep up

    Please fill out the form below to access the content:

    FCF1DB-Snowflake-Snowflake FY26Q1 EMEA LOB – 01DB2E-Linked-108.6 – Snowflake AI + Data Predictions 2026

  • Optimize emailer – Cover Your SaaS Webinar March 2026-v2

    Cover Your SaaS Webinar March 2026

    Your SaaS is down. Can You Restore the Business, Not Just the Files?

    Join Veeam and Reversec Live on March 24 to bridge the gap between “stored data” and “true resilience.”

    The 60-Minute Live Session:

    • The “Native” Trap: Why legacy assumptions fail in the cloud.
    • The Pressure Test: Real-world strategies for approvals and verification.
    • Resilience Blueprint: An operating model that actually works under fire.

    Featured Speakers:

    Daisy Radford | Managing Director, APAC, Reversec

    Keith Sng | Field CTO, APJ, Veeam

    Please fill out the form below to register for the Webinar

    Webinar – Cover Your SaaS Webinar March 2026 -v2

  • Cover Your SaaS Webinar March 2026-TY

    Cover Your SaaS Webinar March 2026

    If your SaaS environment faced a disruption today, how quickly could you restore business data?

    Critical work now runs on cloud applications. When something goes wrong, the question is no longer “Can we recover a file? – it’s whether you can restore services quickly, cleanly, and with confidence.

    Join Veeam’s Cover Your SaaS webinar to hear industry leaders share what effective disaster recovery (DR) looks like today, and what “good” recovery readiness really requires.

    In this 60-minute session, you’ll learn:

    • How DR has changed, and why legacy assumptions fail
    • The most common pain points: time, ownership, approvals, testing, and verification
    • The limits of native recovery in real-world incidents
    • Best practices for recovery targets and an operating model that works under pressure

    Speakers:

    Daisy Radford

    Managing Director, APAC, Reversec

    Daisy Radford is a cybersecurity executive and strategic advisor with 15+ years of experience in digital risk, threat intelligence, and cyber resilience across Asia. She is the Managing Director of a specialist cyber consultancy and advises startups, SMEs, and large organisations on complex technical and regulatory challenges. Daisy serves on the global board of ISC2, leads the British Chamber of Commerce Singapore’s Tech Committee, and is a cofounder of a Singapore non-profit advancing underrepresented tech talent. She is known for bridging technical depth with business strategy to build stronger, more secure digital ecosystems.

    Keith Sng

    Field CTO, APJ, Veeam

    Keith Sng is the Field CTO for APJ at Veeam, specializing in data resilience and protection across server, storage, virtualization, and public cloud environments. His Role as Field CTO, APJ at Veeam leverages his combined managerial and technical skills, bridging the gap between technology and business strategy, while also allowing him to engage directly with customers and partners. He previously served as a solutions architect supporting key strategic accounts and later led technical teams as Regional SE Director across Southeast Asia and Korea.

  • Optimize emailer – Cover Your SaaS Webinar March 2026-2

    Please fill out the form below to register for the webinar.

    Optimize emailer – Cover Your SaaS Webinar March 2026