Customer Identity Handbook: A Guide for Product & Engineering Leadership

Customer identity sits behind every signup, login, and session. When it’s done right, teams ship faster, reduce risk, and deliver consistent experiences.

This handbook gives product and engineering leaders a practical view of CIAM foundations, today’s table stakes, and how to design for scale, security, and extensibility.

Download it to learn:

CIAM functions: authentication, authorization, identity management
SSO, passkeys, and MFA as baseline capabilities
IdPs and key standards: OAuth 2.0, OIDC, SAML, SCIM, WebAuthn
Fine-grained authorization (FGA), ReBAC, and real-world patterns
Extensibility for integrations, consent, fraud checks, and analytics

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